Video SEO for Dentists
With more than 32 billion online videos watched on YouTube in the USA each
month and consumer recall 80% more from video than static websites, Video
SEO (aka Online Video Marketing) is one of the most valuable and
cost-effective marketing tactics available.
According to comScore, 175 million U.S. Internet users watched online video
content last month for an average of 14.4 hours per viewer. The total U.S.
Internet audience engaged in more than 5.2 billion viewing sessions last
month.
With more than 24 hours of content uploaded to YouTube every minute, YouTube
has evolved into the second largest search engine in the world…behind
Google.
Dentist Reputation Management will optimize online video “commercials” for
your dental practice and position the videos on the First Page of Google’s
organic (FREE) search results for targeted keyword searches. This marketing
tactic accelerates traffic to your website, provides inbound links to your
website and increases prospective patient inquiries.
Online videos allow you to enhance name recognition (among people searching
for your general dentistry, cosmetic dentistry or restorative dentistry
keywords) and build 1 to 1 relationships with prospective patients so they
feel like they already know you, like you and trust you…before ever buying
from you.
Implementing our online video marketing solutions provide both offensive and
defensive marketing tactics on Google. How? We knock both your
erroneous/negative postings AND competitors off the First Page while at the
same time showing your prospects innovative videos and podcasts featuring
your dental practice.
Vision’s video production team will produce, shoot and edit approximately 10
unique content rich videos of various lengths (from 30 seconds to 3 minutes)
featuring the dentist, periodontist, cosmetic dentist, or orthodontist
answering the most Frequently Asked Questions and Should Ask Questions about
selected dental topics.
Our team will then enhance, optimize and upload the videos to a variety of
Web 2.0 properties.
To position the videos on the first page, our team manually builds countless
inbound links to the videos via strategic blog posts, social bookmarking,
article marketing and keyword rich Web 2.0 properties.
As a result, our unique optimization process often positions our clients’
videos several times on the First Page of Google’s organic (FREE) search
results for their targeted keywords.
Why is this important? This process helps us bury any negative posts on
Yelp or other sites that may be temporarily positioned on the first page of
Google.